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Triangler (Sandwich ) Red Envelope 三名治紅包袋

三名治紅包袋
Triangler Red Envelope
迎著鼠年的喜氣,我們用喜氣洋洋、美味滿點的三明治紅包表達triangler三名治的創意與祝福,與親朋好友們分享!
為了呈現豐富的質感跟加工層次,我們選用聯美的義大利水果紙及長瑩的新百代紙,並使用大面積的網版印刷與燙金加工,讓香甜可口的水果夾餡(草莓、葡萄、奇異果、柑橘)、Logo及新年賀詞全數閃爍著耀眼光芒。三明治的造形設定不會在收到的第一時間察覺,而是當開啟帶有透視三角形的信封口,抽出現金時,才會看到既像蛋糕又像三明治的獨特造型。
為忠實及經典地呈現三明治意象,信封也以白宣紙來包裹三明治,封上跟三明治一樣的紅色封口膠帶,最後再貼上包含triangler設計理念及趣味文字的營養標示,發送滿滿的祝福與感謝。
Triangler is a Taiwan-based design agency dedicated to offering diverse and rich branding services just like sandwiches can come with multiple flavors.  Sandwiches in Chinese  (三明治) are pronounced the same as the Chinese name of Triangler  (三名治).  During the Chinese New Year, Chinese people would give red envelopes for blessings as a custom, so we decide to design sandwich-shaped red envelopes to express wishes to our customers and friends.
With the visual concept of classic sandwich in Taiwan, we select 2 art papers: the Crush from Favini and the KeaKolour from Arjowggins to create a toast-like texture. Besides, we apply a wide range of screen printing, gold, and silver stamping to make the savory fruit fillings (strawberries, grapes, kiwis, oranges), logo, and new year wishes shine with glimmers and layers of delicate textures.  To create an innovative and personalized red envelope, we combine all classic Taiwanese sandwich elements, including white rice paper for the wrapping, red tape for the sealing, and a nutrition fact sticker for our design ideas and humorous wishes. 
Credit:
Project Director:Chi Yao Tang
Design Manager:Hsiang Chia Wu
Art Director:Chun Yao Huang
Designer:Wei Zu Chen
Print : 易加印刷
Photography:Chi Yao Tang
Triangler (Sandwich ) Red Envelope 三名治紅包袋
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Triangler (Sandwich ) Red Envelope 三名治紅包袋

Triangler is a Taiwan-based design agency dedicated to offering diverse and rich branding services just like sandwiches can come with multiple fl Read More

Published: