The goal for this project is to design an interactive advertising campaign for a company chosen by another classmate. The overall concept for this project is how E.L.F Cosmetics grows with their customers through their make up products. The tagline for the campaign is “Grow with Us.” The main target audience is college students looking for discounts. 

This campaign consists of banner ads, e-mail blasts, social media ads, an animated ad, and other touch-points. 

Research, concept development, campaign development, animation, UI/UX