Design and build of an
e‑commerce web experience
for a basketball fashion brand
Mars Reel is a thriving Los Angeles based startup providing exposure for the most exciting young talent in high school and college basketball. They also collaborate with popular brands to create exciting basketball-related promotions and run a basketball academy. Through their popular video features, basketball coach branded sportswear, and social media prowess; the demand for merchandise grew to the point that they created their own fashion brand, The Future is on Mars. While they worked on the fashion and production side of things, they hired me to create their digital brand and design and build a responsive e-commerce website.
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