Project 1 Poster designs:
For this Project, we were to represent concepts about the food industry. I decided to do my posters over sustainability through community gardens. I wanted to inform people about the benefits of community gardens. I decided to discuss community gardens because I love to garden myself, and I wanted to get more people interested in gardening. I established three types of food involved in community gardening: fruits, vegetables, and herbs.
Matrices (Visual Research):
I started by finding images for visual research to find what I wanted to use for my icons. I looked at fruits, vegetables, and grains. I ended up switching grains with herbs.
![community gardens Playful](https://mir-s3-cdn-cf.behance.net/project_modules/max_1200/99d75f93198911.5eac8b9b42b63.jpg)
Sketches for Icons:
For the Sketches I wanted to create an icon that was recognizable without color or words.
![](https://mir-s3-cdn-cf.behance.net/project_modules/max_1200/44968593198911.5eb08f6a5f437.jpg)
![](https://mir-s3-cdn-cf.behance.net/project_modules/max_1200/8dddda93198911.5eb08f6a6084d.jpg)
![](https://mir-s3-cdn-cf.behance.net/project_modules/max_1200/d1d5ac93198911.5eb08f6a61189.jpg)
![](https://mir-s3-cdn-cf.behance.net/project_modules/max_1200/c0eb4193198911.5eb08f6a621b0.jpg)
![](https://mir-s3-cdn-cf.behance.net/project_modules/max_1200/8b210993198911.5eb08f6a6014f.jpg)
![](https://mir-s3-cdn-cf.behance.net/project_modules/max_1200/07762f93198911.5eb08f6a5f9f3.jpg)
![](https://mir-s3-cdn-cf.behance.net/project_modules/max_1200/b0448f93198911.5eb08f6a61a80.jpg)
![](https://mir-s3-cdn-cf.behance.net/project_modules/max_1200/e5b8d193198911.5eb08f6a5e6d0.jpg)
![](https://mir-s3-cdn-cf.behance.net/project_modules/max_1200/5a673293198911.5eb08f6a5edf3.jpg)
Icons:
These were the 9 icons I decided to use in the poster designs.
![](https://mir-s3-cdn-cf.behance.net/project_modules/max_1200/5e1b2593198911.5eb0989f0be37.jpg)
![](https://mir-s3-cdn-cf.behance.net/project_modules/max_1200/64763d93198911.5eb0989f0c9b8.jpg)
![](https://mir-s3-cdn-cf.behance.net/project_modules/max_1200/1cc0ae93198911.5eb0989f0ee9d.jpg)
![](https://mir-s3-cdn-cf.behance.net/project_modules/max_1200/c1345e93198911.5eb0989f09f52.jpg)
![](https://mir-s3-cdn-cf.behance.net/project_modules/max_1200/6b073493198911.5eb0989f0e074.jpg)
![](https://mir-s3-cdn-cf.behance.net/project_modules/max_1200/7e33bb93198911.5eb0989f0d5a2.jpg)
![](https://mir-s3-cdn-cf.behance.net/project_modules/max_1200/3857b493198911.5eb0989f0b218.jpg)
![](https://mir-s3-cdn-cf.behance.net/project_modules/max_1200/e9b6b393198911.5eb0989f0a8f2.jpg)
![](https://mir-s3-cdn-cf.behance.net/project_modules/max_1200/fc93f693198911.5eb0989f0e4e5.png)
First Designs:
These were the first iterations of the posters after the critique I realized that there were several things not working in these posters, and decided to restart.
![](https://mir-s3-cdn-cf.behance.net/project_modules/max_1200/e21e8893198911.5eb0d5d07c98b.jpg)
![](https://mir-s3-cdn-cf.behance.net/project_modules/max_1200/6b095893198911.5eb0d5d07bb83.jpg)
![](https://mir-s3-cdn-cf.behance.net/project_modules/max_1200/a10f3293198911.5eb0d5d07c272.jpg)
Mockup and Final Designs:
I wanted people to be attracted to the poster by the colors and icons that were on it and hopefully read more of the information on the poster.
![](https://mir-s3-cdn-cf.behance.net/project_modules/max_1200/8bcc1893198911.5eac8b9ac1adc.png)
![](https://mir-s3-cdn-cf.behance.net/project_modules/max_1200/bf068993198911.5eac8b9ac22ef.png)
![](https://mir-s3-cdn-cf.behance.net/project_modules/max_1200/64035893198911.5eac8b9ac2acc.png)
![community gardens Playful](https://mir-s3-cdn-cf.behance.net/project_modules/max_1200/ea880c93198911.5eb1dde32d441.jpg)
Conclusion:
I thought this project was very helpful, and showed me that design not only has to look good, but the design has to be purposeful. I Learned more about how to use adobe illustrator.