Partnering with the founders of Casanova Optics, an up and coming designer eye-wear brand based in Kolkata, a distinct brand identity was created. The dynamic branding included drafting a complete brand strategy, designing a timeless logomark and complete brand implementation that reflected their vision.  

The logomark was designed infusing three essential element the brand focuses - prescription spectacles, sunglasses and contact lenses. The identity system  was designed maintaining a balance between classy and playful attitude.