Thomas Thorpe's profile

IEEE Membership Interactive Guide

Thomas Thorpe
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IEEE Membership Interactive Guide
2007
The IEEE Membership Interactive Guide, was created to inform, educate, and inspire IEEE’s more than 400,000 members in over 150 countries about the features and benefits of membership. I held sole responsibility for the pitch, creative design, development, implementation, and delivery. The 18-month campaign successfully produced a 83% increase in the utilization rate for membership services.

I also produced a short video segment “Spirit of Innovation," which was included  at the beginning of the guide and edited into a 30-second commercial spot used in local markets promoting conferences and symposiums.

In addition, the core application was used as one of IEEE’s first apps for the original iPad.

A wide range of competencies, skill sets, technologies and tools were used to complete this project, including but not limited to Photoshop, Illustrator, After Effects, Flash, Final Cut and Logic Pro, Autodesk Combustion, ActionScript 3.0, JavaScript, and XML.
ieee cd-rom user interface
ieee cd-rom user interface
ieee cd-rom user interface
ieee cd-rom user interface
IEEE Membership Interactive Guide
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Thomas Thorpe's profile

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Thomas Thorpe's profile
Asbury, NJ, USA

IEEE Membership Interactive Guide

The IEEE Membership Interactive CD-ROM, was created to inform, educate, and inspire IEEE’s more than 365,000 members in over 150 countries about Read More

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