Perfil de Baris Gencel

Wonderland of The Lights

Design de personagens

Finding Una !  Wonderland of The Lights

The Round Ones did lost their piggy pet and they came to Shanghai to look for her. Round ones from Andromeda galaxy,. They are loving family with their pets Nana, Una

1- Character creation and story 
2- Creation of giant inflatables over the piazza 
3- Wonderland of The Lights ( Part of Chinese New Year, light installations ) 
4- Creation of communication materials for Marketing
5- Creation of actually figurines in 3D printing
5- Launch of social media campaign
6- Release of online animation videos 
7- Creation of WeChat stickers in gif format and set up WeChat account  
8- Launch of offline campaign
KV of The Wonderland of The Lights 
INSTALLATION
Wonderland of The Lights 
Client: FOSUN (Global)
Creative & Art Director: Baris Gencel
Designers: Ethan Gu
Sally Tin
Candy Wang
Producer: Baris Gencel
Production: H&Y
Producer: Qian jia kai. 
Art Director: Qian jia zhen
Post Production Company: PixelBox Manila
M/V Compositer: Chris Thorp
Character Modeler: Noah Alcalde
Animator: King Santos
Character Rigger: Noah Alcalde

CHARACTERS
FIrst Letters of The Characters are Forming the Company Name 
FOSUN
Series of Key Visuals
Pre Launch Video of The Campaign
My real cat Nana inspired me to create the Nana in this story and project.
Design and personality based on real, true character. 
Wonderland of The Lights
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Wonderland of The Lights

The Story and work dedicated to my cat Nana. my insprations Branding campaign, with over 100 installations, and seasonal campaigns such as Chines Ver mais

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