Take A Closer Look
The world’s population is still blinded when it comes to understanding HIV and AIDS. This campaign is to encourage people to take a closer look at what having HIV and AIDS actually means.
The juxtaposition of my work forces the viewer to concentrate on the meaning and purpose of this campaign; using such conflicting imagery and slogan will initially shock but overtime gain acceptance from the public just like those with the HIV or AIDS virus.
The world’s population is still blinded when it comes to understanding HIV and AIDS. This campaign is to encourage people to take a closer look at what having HIV and AIDS actually means.
The juxtaposition of my work forces the viewer to concentrate on the meaning and purpose of this campaign; using such conflicting imagery and slogan will initially shock but overtime gain acceptance from the public just like those with the HIV or AIDS virus.
