Adira Andlay's profile

State of India's Birds | Logo + Communication Design

State of India's Birds is the first comprehensive assessment of the distribution range, trends in abundance, and conservation status for most of the bird species that regularly occur in India. With their ubiquity and ecological importance, birds are excellent indicators of the state of our natural world and are potent cultural symbols of nature. This national-level assessment of birds is a significant step forward in the monitoring and conservation of India’s rich and varied biodiversity.

I worked on the logo and website design for SoIB, along with helping design other collateral as part of the communications team. 

To know more, visit stateofindiasbirds.in

CLIENT
Created while employed as the designer for the Education and Public Engagement Programme at Nature Conservation Foundation
Iteration 1 - bird represented is the Indian Robin
Iteration 2 - bird represented is the Great Indian Bustard
Iteration 3
Iterations that were circulated for final logo selection
Iteration (a) was selected as the final logo and further refined
Cover page of the State of India's Birds Report

The report fills this gap by using over 10 million observations uploaded to the eBird platform by more than 15,500 birdwatchers to evaluate the distribution range size of 867 Indian birds, and their trends in abundance in both the long term (over 25+ years) and currently (past 5 years). Using these three measures, plus information from the IUCN Red List of global threat status, this report places Indian species into Low, Moderate and High categories of Conservation Concern for India. A large number of species that are thought to be common and widespread find themselves as of High Conservation Concern.

Report designed by Janhavi Rajan and Madhurya Balan
Inside pages of the State of India's Birds Report
Report designed by Janhavi Rajan and Madhurya Balan
Invites for the release of the State of India's Birds Report, which took place on 17 February, 2020 at the 13th Conference of Parties to the Convention on Migratory Species held at Gandhinagar, Gujarat, India.

Invites designed by Janhavi Rajan
A photograph from the release of the State of India's Birds Report, which took place on 17 February, 2020 at the 13th Conference of Parties to the Convention on Migratory Species held at Gandhinagar, Gujarat, India.
A snapshot of the landing page of the State of India's Birds website

Website interface designed by Adira Andlay and Janhavi Rajan
Website developed by Amith Kumar of Iorastudios
State of India's Birds | Logo + Communication Design
Published:

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State of India's Birds | Logo + Communication Design

Published: