I was comissioned by the company Belife Insurance in Côte d'Ivoire to create campaign visuals about the celebration of International Women's Day.

The Brief: It was about highlighting the daily challenge of all these active women who have to successfully pairing family and professional life.

Our Creative Solution: While remaining faithful to the brand's theme for the year 2019 : "The shadow of things to come". We have tried to visually represent typical active women in 2 unlikely situations that represent their daily challenge:

- In the light, the active life where they are passionate professionals ...
- In the shadows, the domestic life that few people consider ...

These visuals were a tribute to all these women. Each dedication has been personalized according to the visual and the character  because each of these women has her own story.