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ARDEN | Indoor Smoker Branding, Identity, Design
YOUR KITCHEN'S PITMASTER

If you love smoked foods as much as we do, the only question is this: How do you have it more often? That’s why the team of BBQ fanatics at FirstBuild created the world’s first countertop-worthy indoor smoker, the Arden. All of the incredible, real wood flavors of an outdoor smoker - but without the hassle.

VIA Studio created the brand, including the naming and all design assets for Arden based on months of collaboration with FirstBuild, research, and audience feedback.
Brand Book: Arden Introduction

Brand Book: Badge Lockups
Brand Book: Color Palette
Brand Book: Headlines and Illustrations
ARDEN | Indoor Smoker Branding, Identity, Design
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209
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Published:

ARDEN | Indoor Smoker Branding, Identity, Design

Branding, design, illustration, art & copy for a new kitchen appliance
0
209
0
Published: