The Berlin-based IT Service provider for outstanding Software and System Solutions »New Image Creative Web Solutions« becomes »New Image Systems.« This renaming involves a repositioning of the company as »the coding experts« and a relaunch of the corporate design. We recreate this identity, keeping in mind that the company's employees are its greatest good. The diagonal, as part of the logotype's N represents the core design element, which is the basis for the whole concept. The diagonal covers everything from web to interior, 6 personal colours give the identity a distinct personal touch – 1 per employee. Paper with a high opacity and eco-friendly Co2 neutral production manifests the ambition to create remarkable software and system solutions. As Creative Director and Co-Founder of Boymeetsgirl Design Studio, Berlin Germany, we create this Redesign.