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Artificial Flower Shop
In 2019 myself and our in-house visual merchandising and interior design teams where tasked with localising and improving a flower shop design for roll out within the Belfast store. As Graphic Design lead I implemented a simplistic typographic look which used copywriting to enhance the products quality message. Together with the merchandising leader we planned the visuals for the front to entice customers in. It was also important it worked within a pre-existing retail space and didn't fight with the surrounding area visually.
In 2019 myself and our in-house visual merchandising and interior design teams where tasked with localising and improving a flower shop design for roll out within the Belfast store. As Graphic Design lead I implemented a simplistic typographic look which used copywriting to enhance the products quality message. Together with the merchandising leader we planned the visuals for the front to entice customers in. It was also important it worked within a pre-existing retail space and didn't fight with the surrounding area visually.
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