"Healthy habits are learned in the same way as unhealthy ones - through practice." Wayne Dyer
A series of posters for a healthy habits for two different age groups 13-18 years old and 20–35 years old. For each of these groups, I created and designed a different visual communication that will bring an attention of a target audience.
FIRST
Generation Z (13-18 years old). Teenagers tend to spend a lot of time online. Opinion leaders for them are bloggers, musicians and actors.
SECOND
Generation Y (20-35 years old). In this age group, people are more concerned about their financial condition. Additionally, the poster encourages not to forget about environmental problems. According to the World Health Organization, smokers consume 5.7 billion cigarettes each year. 11 million 400 thousand tons of wood is burned annually to dry tobacco leaves - this is equivalent to one tree for 300 cigarettes.
