CINEMARK +
DIREFFENT TRIALERS
DIREFFENT TRIALERS
In Peru, 7.5% of children suffer from dyslexia. Unable to be detected at an early age, they end up being bullied by their classmates. This time, we altered the subtitles of a trailer in our movie theaters, so that they see through the eyes of a child with dyslexia; and become aware of the importance of detecting this problem early.
