Backlot
Illustrations and photography were used to help Backlot establish a distinctive brand look and feel. The branding helped Backlot to create a place for itself and become a pioneer in the creative community in Sarasota, Florida
Branding, Print, Illustration
2005
The challenge that we faced in this project was that the audience was a wide one
ranging from the Opera going folks to the children living in the under privileged areas.
Our aim was to appeal and make a connection to all these people. We came up with
the tagline your creative community, Hop onboard! Backlot is a community created by
the artists and for artists. It is a live and work space created to promote the creative
ranging from the Opera going folks to the children living in the under privileged areas.
Our aim was to appeal and make a connection to all these people. We came up with
the tagline your creative community, Hop onboard! Backlot is a community created by
the artists and for artists. It is a live and work space created to promote the creative
community in Sarasota.
