Higround – former E-Coliseum – is the world's first eSports clubhouse where customers can immerse themselves in the culture of gaming through curated experiences and unrivalled facilities designed to elevate their play. Built for gamers who want an outlet to express themselves through competition and community. For those who want to experience eSports by watching, hanging out and competing.
Higround is a mix of street lifestyle and gaming: the perfect blend of hype-geek and culture, while redefining how we play together.
LOCATION: LOS ANGELES . ROLE: GRAPHIC DESIGN, CONCEPT CREATION, BRANDING . YEAR: 2019