Logo design, Branding, Packaging design and Web Design for Neta Winery.
Neta Winery presented an exciting challenge for me to create an innovative brand within a traditional industry.
The young generation of Karmei Yosef vineyard cultivators branched out with the new winery in 2018. Their vision for Neta was to unleash playfulness, joy and freedom in their craft.
The process of creating the brand’s visual identity was made with the same spirit of freshness. The result stands out on the wine shelves with a bold, confident and young typographic look.
To pay tribute to the family heritage of wine making - a softer element was invited to the process. Illustrations of children were added to balance the innovative graphic language with a nostalgic wink.