Brace
Client
PDR Design
Description
Pectus carinatum often known as pigeon chest is where the breastbone protrudes excessively and effects about 1 in 400 children. Treatment involves compression over time to allow correct bone development. Existing braces are unchanged from the early 20th century. These are uncomfortable, activity limiting, difficult to wear and difficult to disguise, thus increasing feelings of isolation and stigmatisation for patients who are typically teenage boys. Brace is designed to fit neatly and discreetly beneath clothes using contemporary materials and mechanisms to create a more comfortable, clinically effective and discrete solution.
Awards
iF Gold Design Award 2020
"Discreet and elegant, these medical braces for pectus carinatum update a complex product solution with the innovative and fresh use of materials and details. Created especially for teenage users, these well-designed medical braces reduce the stigmatization associated with traditional braces."
IF Design Award Gold Statement
