A ligação de Inverno e frio é direta, mas de forma mais irreverente e lúdica. Os últimos Vestibulares de Inverno da UNIVEL tem trabalhado com temas como: “congelar”, “patinar” ou “fria”. Todos servem como analogias à estagnação ou problemas na vida profissional das pessoas, motivando-as a se aperfeiçoarem através da UNIVEL.
No Vestibular de Inverno de 2019 o tema continuou, “Tá patinando, mas quer sair do lugar?”. Com a campanha sendo desenvolvida pela DBPV, a MUTO criou as ilustrações e o lettering principal que compuseram a identidade visual da campanha. Além disso, animou os personagens nos filmes da campanha, que tiveram a produção da Fineart e sonorização da Baruh.
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The connection between winter and cold here is direct, but in a more irreverent and playful way. The last winter entrance exams themes at UNIVEL have been such as: “freezing”, “skating” or “cold”. All serve as analogies to stagnation or problems in people's professional lives, motivating them to improve through college.
In the 2019 Winter Entrance Exam the theme continued. With the campaign being developed by DBPV, MUTO created the illustrations and the main lettering that made up the campaign's visual identity. In addition, we've animated the characters in the campaign's films, which had Fineart's production and Baruh's sound design.
Vestiba de Inverno UNIVEL 2019
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Vestiba de Inverno UNIVEL 2019

The connection between winter and cold here is direct, but in a more irreverent and playful way. The last winter entrance exams themes at UNIVEL Read More
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