Outline.com Homepage
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About

The new homepage for outline.com, we wanted to convey out dedication to design and the connection we are making between technology and government… Read More
The new homepage for outline.com, we wanted to convey out dedication to design and the connection we are making between technology and government. Read Less
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When designinig a new homepage for Outline.com, we wanted something that conveyed out dedication to design and simplicity, and also communicated our product's mission in the clearest form. Outline builds software for government, a no-so-sexy space, but we wanted to show a shift in thinking.
 
We searched for a simple iconic symbol to represent these concepts, and settled on the "Chip Government" image, which I created in Adobe Illustrator. 
Fig. 1. The homepage desktop site (above). We separated out a narative into concise points to represent our companies core values.
Fig. 2. The about page desktop site (above).
Fig. 3. The homepage on iphone (portrait).