Reach 600 Million Passengers Event
Taiwan High Speed Rail is about to hit their 6.000.000.000th passenger milestone. To celebrate the achievement, we have designed 6 mascots to represent passengers of the THSR, expecting to break the image of an upper-class transport.
Each character serve as a certain type of luck,
hoping to cheer up all of the hard working passengers.
Directed by Bito
Client: 台灣高速鐵路股份有限公司 Taiwan High Speed Rail Corperation
Creative Director:劉耕名 Keng-Ming Liu
Copy Director:黃心怡 Vicki Huang
Art Director:劉耕名 Keng-Ming Liu
Assistant Art Director:蘇暉凱 Hui Kai Su
Project Manager: 劉妤暄 Tammy Liu
Character Designer:呂秉真 Binbin Lu
Designer:郭怡辰 Yi-Chen Kuo / 王璿甯Hsuan-Nin Wang / 楊鎬維 Johnny Yang / 謝鎮璘 Chen-Lin Hsieh
Storyboard Artist:王璿甯Hsuan-Nin Wang
Cel Animator:盤思妤 Szyu Pan / 劉珈妤 Chia-Yu Liu
Compositing Artist:楊鎬維 Johnny Yang
Cinematographer:劉書銓 Shane Liu / 鄭楷 Kai Cheng
Editor:黃鈺凱 Steve Huang
Sound Design : 高勤倫 Vince Kao
Website Design:郭怡辰 Yi-Chen Kuo
Website Construction:奧奇盟科技有限公司 OKYMO Technology Co., Ltd.
Game Artist:楊鎬維 Johnny Yang
Game Programmer:奧奇盟科技有限公司 OKYMO Technology Co., Ltd.
Photographer:高慶和 Ching-Ho Kao
THANKS!