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Susan Geyer- Schroder Portfolio
This was our first project.  To create a poster with a template provided to us..  I chose the Rock Festival template.  

Technical Requirements
Use a Template
Vector Format
AI File Format

Design Requirements
Achieve unity with 1 or more elements and principles
Use at least three different hues
Use at least three values of each hue

Skill Requirements
Use at least one stroke
Use at least one fill
Use a Shape Tool

Bonus Requirements
Utilize the image trace function to produce a vector artwork from a raster graphic
Utilize a warm, cool or neutral color mood
Use brushes to create vector artwork

This was also for Unit 1 project.  We were to use templates supplied to us to create a book cover.

Technical Requirements
Use a Template
Vector Format
AI File Format

Design Requirements
Achieve unity with 2 or more elements and principles
Use an analogous color scheme
Use color to create or enhance a simulated three-dimensional space

Skill Requirements
Use the Pen and Anchor Point Tools to create vector artwork
Duplicate an object and use Transform Tools to modify it
Align a series of objects using the Align Panel

Bonus Requirements
Create and modify clipping mask to mask artwork
Modify the positive/negative space relationships of an object using the Pathfinder Panel
Achieve unity with 3 or more elements and principles

This was from Unit 3 projects.  It was to create a record album cover with the following requirements.
Technical Requirements were:
12.375 in. x 12.375 in.
Use sourced imagery of appropriate quality and resolution

Design Requirements. were:
Create a visually interesting design
Achieve visual unity for the entire composition
Use visual emphasis to highlight typographic treatments
Make sure all type is legible and readable
Use a compound color scheme

Skill Required to complete project were:
Use a smart object that contains a vector graphic for imagery in each ad
Use the crop tool to non-destructively crop your images
Apply a global adjustment layer on all images
Use only non-destructive image editing techniques: smart objects, smart filters, and adjustment layers

Bonus Requirements were:
No more and no less than two typefaces (artist/title)
Create a color variant of the album cover another compound scheme 
Use a blur filter, opacity, fill adjustment layer, or transparency. 
The 3 book images were for Unit 2 Project.  Below is are the requirements of the project

Technical Requirements
Submit 3 book covers
Book cover set should have a similar author, genre, or theme

Design Requirements
Each individual book cover should use a monochromatic color scheme
The set should follow analogous, split-complementary, or triadic color scheme.
Include an illustration, posterization, or shape arrangement that conveys conceptual unity across the set.
Create one of the following interactions: contrast, repetition, movement, or proportion
Achieve unity between the attributes and interactions utilized in each cover
Achieve unity between the attributes and interactions utilized across the set
Make sure all type is legible and readable

Skill Requirements
Export the bookcover as a PDF

Bonus Requirements
Achieve a conceptual unity between the attributes and interactions utilized across the set
No more and no less than two typefaces (artist/title)
Use a type of unity, such as similarity, closure, continuity, common fate, or parallelism
Unit 4 Marketing Project

Technical Requirements
In your final deliverables, include 1 Facebook ad, 1 Instagram ad, and 4 display banners (sized at 300x250, 300x600, 728x90, and 970x250).
Export files as PNG or JPG
All deliverables must be under 150k in file size, but at the highest possible quality

Design Requirements
Use one concept as the basis for all of your deliverables
Maintain the established visual hierarchy in each deliverable
Use the correct color mode for each deliverable
Use masking tools to overlap type and image
The type must be readable and legible
Each layout must retain a 10px margin on all sides

Bonus Requirements
Create an additional deliverable for print
(Include technical specifications from the printer or publisher)
(I did a brochure that had to be submitted in Pdf format, so it is not included in this portfolio.  Also I used some of the banners, and other requirements to create a mockup of Instagram and Facebook ads.)
This was a Unit 2 exercise on the use of Gradient.
This also was an exercise for Unit 2 in the use of Parallelism balance and alignment.  Instructions were to create a graphic arrangement that uses an element or principle of design as a theme.
This was a freelance job that I did.  The requirements involved using the Obama Hope poster coloring and using their product with HDPE, instead of the word Hope.  

 
Unit 2 Project was to create a Typographic Poster Design.  

Technical Requirements
Vector Format/AI. File format
24 x 36 inches
Advertise an event (include a date, event name, and organization)

Design Requirements
Create a visually interesting composition
Achieve visual unity for the entire composition
Use a split-complementary color scheme
Use letterforms as the primary visual element
Use only one type family (available in Adobe Fonts)

Skill Requirements
Include only used colors in the swatches panel
Use a blend command to blend the color of 3 or more objects

Bonus Requirements
Apply transparency to at least one element
Use an alternate blending mode for at least one element
Use numerals, punctuation, ornaments, or other special characters in your design
Susan Geyer- Schroder Portfolio
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Susan Geyer- Schroder Portfolio

Portfolio for Graphic Design Class
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