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Warner Music. Alizzz’s New Venture

Warner Music, 2019
Alizzz’s New Venture
Art Direction, Artwork, Creative Direction

The internationally renowned producer and DJ Alizzz begins a new venture in his music career by founding his own label, Whoa Music. To celebrate, he gathers Paula Cendejas with one of the most renowned Latin R&B stars, Jesse Baez. In an intimate and romantic song, they explore the sounds of Future Pop with hints of Afrobeat, Dancehall and Funk Brasileiro.

The image is inspired in the letter itself, when Paula Cendejas recites: “Quiero bailar en tu cama (…), soy tu fondo de pantalla (…)”, which means: “I want to dance on your bed (…) I am your wallpaper (…). Through the photography we were able to create a warm and romantic atmosphere to capture the intimate moment of Jesse Baez in his bed waiting for Paula’s call while he looks at her picture.
     On the graphic side, the text is added without dragging too much attention, placed vertically to add some rhythm to the composition and keeping the addition subtle to the image.


Warner Music. Alizzz’s New Venture
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Published:

Warner Music. Alizzz’s New Venture

Creative direction for Alizzz "Tu cama"
9
56
0
Published: