Gion KIHARU
Branding / Art direction / Logo / Graphic
Kiharu is a rental kimono shop with a photo studio in Kyoto Gion.
It was born from the desire to have women in beautiful kimonos walk around the city of Gion.
I was in charge of overall branding.
It was born from the desire to have women in beautiful kimonos walk around the city of Gion.
I was in charge of overall branding.
Logo design
This work was selected for «Japan Typography Association 2017».
We looked into the identity of the ancient city Kyoto, Japan when designing the logo.
We thought about a suitable appearance for Gion which is the town famous for Geisha in Kyoto.
And we got inspiration from kimono designs.
We designed the logo mark from the idea of the kimono sash clip.
Two circles in the center of the image are "Bonbori", Gion’s symbol mark.
The type of logo was also inspired by kimono.
We designed this logo with the image from the overlapping part of the kimono and positioned it vertically.
Then, this logo is completed with a sense of Japanese tradition and it’s elegance.
We looked into the identity of the ancient city Kyoto, Japan when designing the logo.
We thought about a suitable appearance for Gion which is the town famous for Geisha in Kyoto.
And we got inspiration from kimono designs.
We designed the logo mark from the idea of the kimono sash clip.
Two circles in the center of the image are "Bonbori", Gion’s symbol mark.
The type of logo was also inspired by kimono.
We designed this logo with the image from the overlapping part of the kimono and positioned it vertically.
Then, this logo is completed with a sense of Japanese tradition and it’s elegance.
KIHARU - chan
To help customers imagine the image of coming to KIHARU
I created a character.
KIHARU is a Japanese woman walking in the streets of Gion in a kimono.
I created a character.
KIHARU is a Japanese woman walking in the streets of Gion in a kimono.
It has been developed for talisman novelties and various tools.
Web site
We have also created a website linked to stores.
Change the seasons and propose seasonal outfits.
Change the seasons and propose seasonal outfits.