Schrödinger's Poster
This design was created for a project in my core Graphic Design course that required us to design a poster for an event discussing the Copenhagen Interpretation. I chose to play off of the related (and rather famous) Schrödinger's Cat thought experiment by creating a pair of posters rather than just one, which use the same word shape to spell out "dead" and "alive" respectively, depending on which parts of the letterforms are highlighted. The concept was that both posters would be hung around the areas promoting the event, so that a viewer would see one, and likely encounter its twin shortly thereafter. 
I used handlettering to enable me to create the unique base word shape in which both "dead" and "alive" could be found.
Unfortunately the differing red tones didn't photograph well, but the word "dead" features overlap within the letters as they do in the word "alive".