Overview: Easy Patumba (in Nyanja) which translates "easy on the pocket" a campaign launched first week of January (the month believed to be one of the tough months in terms of finances each year). The whole initiative of this campaign was to provide a budget combo (large Pizza & 1L Drink) which does not get in the way of a customer's budget but leaves them with some money to spend on other things without having to worry.
Objective: Brand awareness, boost sales
Focus: 20-45 year olds
Usage: Social Media & Print purposes; Leaflets, Posters, T/A Menus, X Standees, Billboards, T-shirts & Menu Screens
E.P Logo
A5 Flyer.
Table talker
Menu screen
Menu screen 2
Standee Menu
Social Media blogs
