Once in a year for two days the city of Schio (north East of Italy) turns into a British Town! Live music, doubledecker bus, Queen Elisabeth and Queen Mary are all in town, everyone is welcome to dress up and to celebrate his Britishness, having fun and enjoying the unique atmospere.

This particular edition celebrated the 200 birth of Alessandro Rossi, great Italian enterpreneur born in Schio and always inspired by the British industry.

My role was to design a new and special visual identity for this edition, and to refresh the Newspaper "The times" with a new layout.

Official website: www.british-day.it

Curiosities about the British Day on Rossiwrites' blog