CRASH BREWERY is a Lebanese brand specialized in serving coffee brewed with room temperature or cold water over
a 12 to 24-hours brew time. Because it's made with colder water, it's generally a bit mellower and tastes more rounded out, so there's more of a full body and a little less acidity
Recently, Crash Brewery announced new products including the premium quality grounded coffee.
Concept: I used dry brush to create shapes, patterns and visuals that represents an intensive and loud tone. I also wanted to use urban words and phrases to communicate with the younger age in a trendy way. The owl in the logo represents mystery, woke personality and the buzz feeling we get after drinking coffee.