Y a a r b a l p u b l i s h i n g h o u s e i d e n t i t y d e s i g n
An identity for an independent publishing house
Art Director Richa Bhargava | Design Concept & Development Sreeja Chatterjee
Yaarbal is an independent publishing house, promoting subjects that the mainstream publishers would not. In Kashmiri, a 'yaarbal' is a river bank where women meet to talk; in Hindi, it can be read as ‘strength from friends’. It functions on a keep afloat basis, without permanent expenses. Our task was to design a versatile mark, to serve as an imprint for books and events.
read more about this project at www.icdindia.com
