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A Guide to F Pattern Design

A Guide To F Pattern Design For Text-Centric Websites
The Right Way Of Designing A Website
What Is F Pattern Design? 

The F pattern design is nothing but the reading pattern of users when they land on a website. In this pattern, users first read the upper part of the content in a horizontal movement and then move down the page to read other parts of content in second horizontal movement. Finally they scan the left side of content in a vertical movement and all of these movements collectively called “F pattern design”. The first movement in this pattern forms the top bar of “F”, second movement the lower bar and the third movement F’s stem.  

There are a few questions that I think I should ask from all of you:

- Are you tired of facing low conversion rate?
- Are people landing on your site and leaving after a few seconds?
- Are you looking for an effective way to boost your conversion rate?

Then you have come to the right place as I am going to discuss how can you improve your conversion rate through F pattern design. You need to design your website in a specific way in which the eyes of users move on a website. Usually when users lands on a website they only scan over the content to find something interesting and avoid reading every single word of the texts. This can be a problem for especially text-centric websites that has a little less design elements than other websites such as blogs or news sites. 

So it is better to incorporate F-pattern design in such websites that will help in increasing their user engagement. For achieving the best results you should rely on the top web design company in Los Angeles that has delivered many successful projects of F pattern design. One of them is SFWP Experts which might not be the cheapest company in North America but provides the quality services at best prices.       
                 
Now let’s understand the F Pattern in detail: 

Often users scan content in a specific way like they first scan the top part horizontally and then the left side vertically. When they find something interesting during this process they slow down and begin to read the content normally.     

According to a readability study that was conducted by an American consulting firm, users only read about 20% of overall texts averagely, and the first two sections of the content are considered to be most important. It needs to be kept in mind while writing the content that only one idea should be discussed in each paragraph and bullet points must be included in most of the contents. 

There are not many web design and marketing companies in Los Angeles that can give you helpful tips for writing and drafting the content. So you can call our company on any working day if you need help with custom web design, website hosting, search engine optimization, content writing and other services. We would be one of the happiest teams in the world to guide you through the entire process. 
Some F Pattern tips to create an engaging website 

- If there is one spot on a page that is guaranteed to get noticed by the visitors, it is the upper-left corner. This is the most appropriate place where you would like to put your best content to make a great first impression. This is why the professional designers tend to place the navigation bar along the top left corner of the page so that users can find specific links to a specific page. It can be about us, contact us, or even help page that users clicks most.   

- The best place to put the CTA button or ads is at the end of each row as it gives visitors a momentary pause before they look at the next row. For example, if you want to increase phone conversions you would like to put the phone number at its most appropriate place to get noticed by visitors easily. And the best location to put the phone number is at the end of the first row (top right corner).

It’s not like you have to be stressed for all the tasks related with your website as some good web design companies can create effective web pages for you. Our company has some of the creative and intelligent designers who can fix your website issues within a day or a month depending on the problem. Don’t worry if you are new to web design and development field we will manage everything as it’s our job not yours.     

- If there is any element on your page that is relevant but not related to the main content directly you can shift it to the right hand side. It can be links to other posts, ads, or even buttons that can be useful for your users. One of the examples of such elements would be placing some widgets vertically at around 1,000 pixel mark.       

- Add something different in your content after the first two rows to break the monotony of the readers. You might consider to add a bit of awkwardness on your page so that your users don’t get bored while reading the content. The standard practice to break the monotony of the readers is to disrupt their continuity after every 1,000 pixels or so. 

One solid reason for adopting this strategy is that F pattern can become boring after sometime and the readers need a break to relax their mind. There are a very few web design companies in Los Angeles that can create your website based on F pattern design but whether it will bring results or not is still a question. To deal with such a situation you can rely on our company as we have some experienced and professional designers who has successfully created 400+ F pattern designs for our clients.     

           
Why it is important to have F Pattern design for your website?    

Most of the visitors of text-centric websites are used to read the English content from left to right and top to bottom. So when someone tries to ignore the F pattern for such visitors it annoys them. This is because they are indirectly forced to readjust their eye movement pattern that they have been practicing previously.    
     
Since the design of a website affects the conversion rate you should be more concerned to make your website as user-friendly as possible. And if you need someone’s help in making your website user-friendly don’t consider any company other than SFWP Experts. Our Wordpress website design company offers custom web design, ecommerce web development and SEO services to all companies around the world without breaking the bank.      

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A Guide to F Pattern Design
Published:

A Guide to F Pattern Design

Published: