1. They just work. Right out of the box, your new LX-Series label printer will be making labels in just minutes. You’ll have all the tools you need to get up and running in no time including quick start, software, full manual and tutorial videos.

2. Our print quality is exceptional. Primera label printers offer color inkjet printing at up to 4800 dpi print quality.  Ask a sales rep to print your label. They’ll send it back to you so you can see the quality for yourself. We’ll also include a cost per label quote.

3. 30-day money-back guarantee. Primera has been building specialty label printers for more than 40 years. We’ve learned a lot during that time about building solid, reliable products and backing them up with service and support that’s second to none. So, if you’re not happy with any of our productsit’s no problem. We’ll give you your money back.*

4. They’re all UL-listed and FCC compliant. All Primera digital label printers are listed by Underwriter’s Laboratory (UL) for the USA and Canada. The UL mark proves that Primera’s products have been independently tested by a third-party label to meet stringent standards for product and operator safety – a critical feature that should not be overlooked. Ask you insurance company why this is important.

The European CE mark, which we also put on our machines, is a little different. It requires only self-certification so you’ll se it on a lot of products that don’t have TL/UL-C marks. Our products are also approved for sales in the USA by the FCC. Compliance with FCC Part 15 is not just a nice product feature. It’s the law.

5. We answer the phone. When you call Primera, you’ll speak with a live person. Not only in sales, but in tech support, too. For sales call +1-763-475-6676 and for support call +1-763-475-6669.

6. World-class technical support. If you have any issues whatsoever with your printer just give us a call, hop on a live chat or send an email to support@primera.com. Our skilled tech support reps are here to help you Monday-Friday 7AM-10PM CST and 11AM-8PM on Saturday. We also offer an extensive Knowledge base including video tutorials. 

7. Don’t just take our word for it. We have over 800 reviews and a 4.5 out of 5 star rating with Trustpilot.

8. You’ll get what you pay for. There’s a reason old sayings like this stick around. Primera offers you:

a. Exceptional print quality

b. Reliability

c. Support when you need it

d. Money-back guarantee* 

So, investigate the alternatives. Talk to current Primera owners. Then purchase a Primera label printer or label applicator with confidence. You’ll be glad you did.

*Some conditions and restrictions apply. Call for details. Money-back guarantee is for hardware; any supplies you’ve use will not be refunded. © 2020 Primera Technology, Inc. All rights reserved. Primera is a registered trademark of Primera Technology, Inc. All other trademarks are the property of their respective companies.