INUPATHY(イヌパシー) - Total Branding
GRAPHIC DESIGN | MOVIE | PR | WEB・UI/UX
愛犬のキモチによりそう共感デバイス『INUPATHY』のトータルブランディングを担当しました。犬の感情を５色で表現するデバイスの特徴をロゴマークにも反映させ、INUの文字をモチーフに飼い主と愛犬を結ぶ絆の糸であり感情を表す心電図の意味を持たせたロゴマークを制作しました。
We were responsible for the total branding of the empathy device, "INUPATHY", used to help understand the feelings of one's beloved dog. We have created a logo that reflects the feature of the device, which is to represent the emotions of the dog in five colors, and it uses the letters of INU as a motif to represent the string that bonds the owner with the beloved dog, and has the meaning of an electrocardiogram that represents emotions.
LAUNCH SITE
- MOVIE DESIGN
- GRAPHIC DESIGN
- UI/UX DESIGN
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Client / Langualess inc.
Creative Director / Yohei Murakoshi
Art Director / Yohei Murakoshi
Designer / Genki Kimura
Web Director / Yohei Murakoshi
Web Designer / Genki Kimura
Producer / Hiroyuki Narita
