Bukli

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BUKLI is an American brand providing high quality hair curlers. Bukli uses unique materials and latest technologies to create beautiful curls just at your home with effortless ease. That’s right, now you can create adorable curls just in your bathroom!

The target audience for Bukli’s products are educated women who possess against the grain independence. They’re adventurous in that they like to experiment and try new products.

We’ve been asked to create a new logotype and packaging design and show that using hair curlers are a new way to spruce without a professional hair stylist.

Let’s get out of that boring boxes! We took shape of a tube, which gives a new modern feel to Bukli’s curlers. You won’t pass without noticing Bukli from the extraordinary waves on the packaging - we’ve created three different wavy patterns to show intensity of curls you get after using Bukli.