Anzscosearch is an Australian based Migration Consultancy whose mission is to provide accurate, transparent and reliable information in relation to the Australia’s Migration Program.
The company is run by young and passionate people who genuinely care about truthful and clear advice.
The main objectives of the new logotype were to simplify the elements, provide the logotype with more personality and maintain the ideas of movement and entrance to Australia. Some elements from the old logotype had to be on the new one due to clients’ request such as the form of Australia, the door and the colors.
In order to reach these goals, we used a bolder typography and a darker blue and also we removed the person. In addition, we deleted some details of the Australia geography that were not relevant for the logotype. For the movement concept and also to add a glimpse of modernity we use the resource of the misregistration effect.
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