The brief from Tsogo Sun was to create a unique Spring Day video to use on social media platforms which formed part of their Calendar day campaign.

During winter, we tend hide ourselves away, hold ourselves closed-off when it’s cold, we cuddle under blankets, and cover ourselves in layers… but once Spring has sprung, we all blossom with new perspective.

For this reason, we want to showcase numerous elements just before or as the bloom… to visually express: It’s a season to bloom. #CelebrateWonderful this Spring.

The deadline and budget was tight and we opted to use stock video & sound with a script that uniquely carries across the concept of a season to bloom.

The video was viewed more than 4000 times, with 62 reactions, 3 comments and 11 shares on Facebook.