BoonHwee Tay's profilehew ww's profile

✳︎ SNIFF-PEEK INTO 2020 ✳︎

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rat 2020 year chinese new year Packaging Rice silkscreen basket print ILLUSTRATION premium


✳︎ 嗅嗅嗅 — 咻咻咻 ✳︎
非常有幸接收到 Langit Collective 的邀请，为设计今年满满诚意的新年礼篮。在这次的设计理念，主要表达的是：
鼠在哪，米就在哪！鼠在印象中，除了顽强生命力之外，鼻子总是不停不停地抖动，就像是方向仪指出准确的方位找到
粮食所在。设计上我们结合了鼠＋米的元素，利用 “米” 字的线条，融合成为鼠的鼻子，也是引导方向的指标。
在二〇二〇年，希望大家为各自的目标找到明确的方向。嗅着嗅着，途中还有满满的收获和惊喜等着被我们找到！

✳︎ SNIFF-PEEK INTO 2020 ✳︎
Whether navigating in the dark or foraging for food, rats are intelligent creatures who apply their keen senses to thrive.
In this year of the Metal Rat, we hope your inner compass guides you to the way of good fortune, prosperous returns and simple pleasures in every bite.


rat 2020 year chinese new year Packaging Rice silkscreen basket print ILLUSTRATION premium
rat 2020 year chinese new year Packaging Rice silkscreen basket print ILLUSTRATION premium
rat 2020 year chinese new year Packaging Rice silkscreen basket print ILLUSTRATION premium
rat 2020 year chinese new year Packaging Rice silkscreen basket print ILLUSTRATION premium
rat 2020 year chinese new year Packaging Rice silkscreen basket print ILLUSTRATION premium
rat 2020 year chinese new year Packaging Rice silkscreen basket print ILLUSTRATION premium


✳︎ BEHIND THE SCENE ✳︎

rat 2020 year chinese new year Packaging Rice silkscreen basket print ILLUSTRATION premium


✳︎
A collaboration with Langit Collective
—
AD / Design | 不然设计 Hwee & Hew Design
Photography | Jeffrey Low

✳︎ THANK YOU ✳︎


✳︎ SNIFF-PEEK INTO 2020 ✳︎
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BoonHwee Tay's profilehew ww's profile
Multiple Owners

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BoonHwee Tay's profile
Kuala Lumpur, Malaysia
hew ww's profile
Petaling Jaya, Malaysia

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Hwee & Hew Design

✳︎ SNIFF-PEEK INTO 2020 ✳︎

✳︎ 𝐒𝐍𝐈𝐅𝐅-𝐏𝐄𝐄𝐊 𝐈𝐍𝐓𝐎 𝟐𝟎𝟐𝟎 ✳︎ Whether navigating in the dark or foraging for food, rats are intelligent creatures who apply their keen senses to th Read More

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