Chisinau Arena
Logo Design Process
by Prior Media
Chisinau Arena, Aqua Center & Tennis Club is a complex occupying 10-hectare land area in Chisinau, the capital of Moldova and shall be the main sport and entertainment facility in the city. The project consists of a basketball Arena, an aqua center and a tennis club. These three functions are connected each other with a plaza in the middle.
The complex is organized in such a way that an urban plaza is created at the center. There are a café-restaurant area and an open public pool in the plaza. There will be an ice-skating rink and leisure areas in the Plaza.
1'st Concept
Your point of attraction!
ro Punctul tău de atracție!
ru Центр притяжения!
The circle represents the attraction point of Chisinau, the place where people will see each other again for a dose of energy and positive emotions.
The letter C comes from the name of the city Chisinau, which, regardless of the circumstances, remains the epicenter of all events.
Looked at from another perspective, the letter C is associated with an arrow, which symbolizes action, the direction of movement and the direction that will always bring you success.
The letter A comes from "Arena", the space where regardless of age, gender, race or interests, people will meet for the same purpose - to evolve together. At the same time, it symbolizes movement, through the image of feet always in action - be it football, dance or hockey.
The Chisinau Arena logo is associated with the first and most important letter of the alphabet - "A", as Chisinau Arena will be the first cultural-sports center in the Republic of Moldova of such magnitude. The logo concept reflects the importance of the complex for our country, as well as the fundamental relevance of the first letter for the alphabet.
The perfect shape is based on perfect proportions.
Each citizen of the Republic of Moldova is unique in its own way, the living logo symbolize all the interests of the people, personalities and active lifestyles, gathered under the same roof - Chisinau Arena!
The shape of the logo always shows the direction of the movement and the direction to success.
Dynamic and compositional, the logo expresses a multitude of sporting activities that you can find in one place - Chisinau Arena
The logo of powerful generations, because it inspires confidence and motivates you to reach beyond horizons.
Chisinau Arena is the place where everyone tends to reach a high level every day.
Gathered from small to large, we have the same purpose - to reach as high as possible.
We are developing together for a strong and healthy Moldova!
We meet here not only to see the hottest athletes, but also to the artists who have won our hearts.
We take care to reward the best in sports, culture and business, because Moldova has valuable people!
Chisinau Arena is on the outskirts of the city, but who said that it cannot be seen from tens of kilometers away?
On wind, storm or snow the logo remains easy to perceive from a distance thanks to its easy-to-remember graphic form.
2'nd Concept
Among Stars
ro Printre stele
ru Среди звёзд
The letter C comes from the name of Chisinau, a city that hosts a sports and cultural complex unique to our country.
The letter A comes from the Arena, the place where all generations will come together under one roof.
We opt for 5-star quality services and a high level of staff training. We work for people and their comfort! 5 angle star - symbol of the human body.
The star between the letter C and A - Chisinau Arena raises future performance athletes, businessmen and stars of international showbiz. We tend to educate generations of champions!
Proportion scheme
We bring you your favorite stars in Chisinau!
Chisinau Arena is the place where stars are born next to stars.
We tend to grow champions with the best coaches!
Leave the TV, we bring your favorite stars right next to you.
We take care to rest in the 5 star spa.
Moldova needs active, strong and courageous generations.
Chisinau Arena offers a thoughtful environment to inspire the little ones to have a healthy lifestyle and harmony with their own bodies.
Chisinau Arena - host of the most impressive shows and shows that defy the laws of nature.
One by one, we form the Galaxy of New Talents.
We come to Chisinau Arena to find new friends and relationships.
And only together we cam make Moldova better.
We deserve to be the best, with our favorite stars!
With a well-defined geometric shape, the logo fits perfectly with the Chisinau Arena exterior concept, which can be completed with the logo inscription on the roof and side walls.
3'rd Concept
Arena of your success!
ro Arena succeselor tale!
ru Aрена твоих достижений!
The letter A is associated with the dynamic structure of the Chisinau Arena roof, which represents the direction of movement in the sense of success and continuous progress.
The combined segments form a whole, which represents the teamwork and the effort shown by the Chisinau Arena employees so that each guest can benefit from a service at the highest level.
Separately, each segment of the logo can be associated with the various activities that take place in the same place - Chisinau Arena.
The letter A comes from the Arena - where we will gather from small to large to develop, to become personalities, to have fun together
Like the roof structure, the logo through its angles joined together shows that we are connected to each other through the activities we are used to doing together and that connect us as a whole.
We are focusing ourselves to act in the right direction, because we want to be proud of the performances of the Moldovan people.
We have different passions, but we all want to achieve success. We work together for a common purpose.
We aim for success and we go towards it together.
Together with the best coaches, we are raising new generations of champions! We invest in quality, people and services, for high performances!
We work to climb the podium of the most important Olympics in the world!
It integrates perfectly into the structure of the Chisinau Arena building and can be easily adapted to the roof and facade, which will give the complex greater visibility Visible from a distance, the Chisinau Arena logo denotes courage, power, verticality and strategic positioning.
Energy. Ambition. Courage.
Chisinau Arena mascot is not only a rising champion, but also one of the emblematic symbols of the Republic of Moldova.
The stork is found in a legend from the medieval period, which says that a white stork would have brought grapes to the hungry and thirsty defenders of the Soroca fortress, thus saving their lives and giving them the victory.
The stork symbolizes the freedom, happiness and courage of those who will gather at Chisinau Arena.
