HATSU
HATSU means in Japanese, beginning.
We are a company created in 2010 as an entrepreneurial project in Medellin, Colombia
Tea, Veggie drinks, Snacks, Infusion & Sodas: Our brand creates products with high perceived value and image content, under a strategy based on innovation and high quality standards.
MORE THAN A BRAND, WE ARE A SPECTRUM OF COLORS AND EMOTIONS.
MORE THAN A DRINK, WE ARE A STYLE OF LIFE MOTIVATED BY
EVOLUTION AND HUMAN WELL-BEIGN.
MORE THAN A SNACK, WE ARE A CREATIVE BRAND INSPIRED BY A REAL COMMUNITY THAT LIVES ITS DAY BY DAY LOOKING ALWAYS FOR THE BEST TO THEIR MIND, BODY AND SOUL.
www.hatsu.co
Photography and brand development. This project is focused on the pictures & graphic content creation of the brand and its logo.
We own each photo that contains our products, the photos that include other brands, such as adidas, belong to our brand-allies & partner. Some pictures are inspiration images of different brands referring to how HATSU's visual ID should behave.
CREDITS
STUDIO HATSU DESIGN LAB (@hatsu_official)
Creative Directors / Felipe Vélez Vélez (@felipevelezve) and Manuela Vélez Sanchez (@liebrenegra) and Sergio Sánchez
Designer / Art Director / Manuela Vélez, Felipe Vélez, Sergio Sánchez
Copywriting / Manuela Vélez and Felipe Vélez
Photography Inspo / Adidas / Unsplash / Pinterest / Tumblr
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