For me this project is heart warming; it has innovative, Finnish product and owner made this very easy to design.
With logo I tried come up some warm feeling what you can have when you are around camp fire with your friends telling stories to each other.
Package design start with fire pictures and when product is new to the customers, name should be BIG on all over the package.
Suomi Sytytyspalat is firelighters that have lighting wick, they are 100% waterproof.
They are also non-toxic, tested for low emissions.
Marketing material and websites are very simple. Fire theme is going on everywhere. We made website with Weebly and put Facebook streamer there so owner can easily update it with himself.
