"COKE: SUSTAINANILITY" DIRECTED BY BUCK
CREDIT: CG LEAD - DESIGN - MODELLING - LOOK DEVELOPMENT - LIGHTING
SPOT STILLS
EARLY CONCEPT ART
I HAD A LOT OF FUN JAMMING ON SOME OF THE EARLY CHARACTER CONCEPT DESIGNS. WE WANTED TO STRIP THE BUGS DOWN TO A SIMPLER AND MORE APPEALING FORM WHILE KEEPING THEM FEEL LIKE THEY COULD EXIST IN REALITY. FYI OUR FIRST ROUND SCRIPT HAD THE ANT AS THE HERO!
LAYOUT - LOOK DEVELOPMENT - LIGHTING
BELOW ARE SOME LAYOUT, LOOK DEVELOPMENT AND LIGHTING BREAKDOWNS OF THE WORK I DID ON SOME OF THE SHOTS IN THE SPOT. IT WAS DEFINITELY A HUGE TEAM EFFORT TO GET THESE OVER THE LINE!
Check out https://buck.co/work/coke-sustainability for a broader view of this project!