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Barr & Barr: Branding


Rebranding
Barr & Barr ​​​​​​​

In business since 1927, Barr & Barr is one of the nation's premiere construction managers. Rebranding included identity, brand standards, advertising and proposal book system. The proposal book included a small company overview booklet, pre-printed tabs and numerous customizable pages. InDesign, Power Point and Microsoft Word templates were created for their in-house designer to customize every pitch.


Mood Boards
Mood boards were created to clarify the brand statement and define the brand look and feel.


Stationery


Company Overview Booklet
The company overview booklet tells the Barr& Barr story. 
They were designed to be wire bound on top of the custom proposal books.
A portion were also bound for stand alone use.

Proposal Books


Brand Standards Guide


Templates
InDesign, Power Point and Microsoft Word templates were created for Barr & Barr's in-house designer.




This project was completed for TSM Design, Springfield, MA


Barr & Barr: Branding
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32
0
Published:

Barr & Barr: Branding

Rebranding included identity, brand standards, advertising and proposal book system.
3
32
0
Published: