Distilling a legend
There are products that are born to become legends. When what is distilled is much more than whiskey… it is passion, exclusivity and tradition. The result can only be an authentic star.
Iconic Spanish whiskey brand, DYC celebrated its 60th Anniversary by rising to the challenge of launching a limited edition of twelve thousand bottles onto the market. It would pay tribute to the origins and history of the brand and position it in a premium segment. The new product was to be part of the Master Distillers collection, and needed to stand out for its high quality in the brand’s extensive portfolio: 15 years in barrels and a meticulous distillation process made this edition, DYC’s most exquisite yet.
