GREEN WINDOW AGENCY's profile
THE REINVENTION OF TRADITION



THE REINVENTION OF TRADITION REJUVENATES TRIGEMA


Before, the south-west of Germany was a center of the textile industry. Today only a handful of stubborn manufacturers remain. One of them is Trigema in Burladingen. Trigema has a high-quality image but its target group is getting older by the day. So we took up the challenge and created a Trigema sustainable collection for urban people - a product blueprint also for further Trigema product developments. We have successfully combined design, marketing and production - the first 1000 shirts were sold out immediately and convinced Trigema to become a bit more modern.






Client: Trigema
Account: Marco Voigt
Creative Direction: Kathrin Schiebler
Fashion design: Joyce Darkoh
Copy: Joachim Schöpfer
Photography: Richard Fieseler / Sebastian Burgold





THE REINVENTION OF TRADITION
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GREEN WINDOW AGENCY's profile
GREEN WINDOW AGENCY

THE REINVENTION OF TRADITION

Before, the south-west of Germany was a center of the textile industry. Today only a handful of stubborn manufacturers remain. One of them is Tri Read More

3
47
0
Published: