Cannes Rooftops
Adobe Experience Cloud, cannes, 2018
Adobe Studio EMEA commissioned JVG Agency to make a visual for an exclusive event that was planned to take place during Cannes Lions 2019 featuring high ranking marketing executives of the fashion magazine Vogue to talk about the future of digital marketing to come. With full creative freedom JVG merged Cannes landmarks like its bay, lighthouse or palms, with key aspects of the event like the fireplace interviews, the rooftop, the Michelin star dinner or the lion itself. Top off the images, JVG 3D printed the full builds and took them to the photo studio to get real set ups and deliver the photo-CGI mix that big cat deserves.
Credits
Creative Director: Daniel Vargas Diaz
Art Direction: Tien Nguyen
Marketing Manager: Sabina Strasser
Artwork: Javier Vallejo JVG.es
