Mutant Films
Motion Branding for a Film Company
We were approached by the good people of Mutant Films to create a motion mark to be used before their theatrical releases as well as web series that they produce.
The word mark was already in place and the producers are very emotionally attached to it. Our job was to create a piece that cues in their philosophy while demonstrating their personality and roots.
The concepts we had to cue in were :
Misfit --- different - organic - alive - simple
Initial Approaches
Tests and Explorations
life begins here
life begins here v 2
life begins here v 3
life begins here - v 4
life begins here v 5
life begins here - what do you see?
life begins here - what do you see? inverse
bee revealed
recommended - this this the direction that we took forward and detailed out
Final Outcome
Credits :
Client : Shivani Saran & Seher Aly Latif, Mutant Films
Concept & Animation : Upasana, Switch
Sound Design : Baylon Fonseca
Client : Shivani Saran & Seher Aly Latif, Mutant Films
Concept & Animation : Upasana, Switch
Sound Design : Baylon Fonseca
