HOGAN - Wonder Lands

HOGAN —
Unboxing Hogan’s Wonder Lands


For the 2019 E-Commerce Winter Capsule Collection,
HOGAN asked us to develop several digital contents to support campaign’s launch.
The brief was about respecting the overall FW scenario, dedicated to nordic environment. We gave the campaign an experiencial feeling, staging an ideal walk on real rocky trails, pine cones, leaves, twigs, while enjoying the magic of starry skies, silent woods, monumental peeks and northern lights.
Wonder Winter Land

Get inspired with Hogan’s gift ideas.
The first of the Wonder-land boxes is a wondrous wintry universe just waiting to  be explored.
Exclusive gifts or small tokens: from shoes to accessories, coats and bags, Hogan presents a stunning selection in neutral tones and soft materials.


Wonder Festive Land

Find the perfect gift with Wonder-land Boxes, a special selection of big and small presents in Hogan’s unmistakable style. Winter apparel, iconic products and exclusive accessories to welcome in the Festive Season with a Black&Glam touch.


Wonder Snow Land

Let the magic of snow inspire your gift selection: open the Wonder-land Boxes to discover unforgettable gifts for him, for her and kids. From must-have pieces to seasonal accessories, the Hogan selection is a world of big and small ideas to make the Festive Season truly special.




Client: TOD’S SpA
Art Direction: Federico Galvani
Props Design & Photography: Federico Padovani
Photo Editing: Andrea Alice Bronzetti, Erica Zipoli & Federico Galvani
Motion Graphic: Nicholas Bertini
Music: “In Awe” by Evlov
Sound Design: Federico Galvani
Special thanks to: Team Hogan

HOGAN - Wonder Lands
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HOGAN - Wonder Lands

A complete set of digital assets to populate HOGAN's social channels and home site: animated gifs, background images, hero assets, product pictur Read More
375
3,573
12
Published:

Creative Fields