Another Moving Performance
Brief
The props van plays a vital role for Sydney Opera House, transporting numerous objects between the Loading Dock and an offsite storage facility. Following a recent rebrand, the Marketing team were charged with updating the van’s design.
Solution
We used Sydney Opera House's brand idea: Shifting Perspectives as a lense to reimagine the humble props van. Our solution was a simple witty line that grabs attention, gives the brand personality and reinforces Sydney Opera House as a place for memorable experiences.
