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Aperol packaging concept


In 2019, the famous aperitif Aperol celebrates its 100th anniversary and launches a series of limited bottles featuring images of men and women.Based on this image, we created our own concept which, in our opinion, conveys the popularity of this drink a bit more. It seems that in any country and in any bar you can find an orange-red and incredibly photogenic cocktail Aperol Spritz. And if there are parties in another galaxy, guys there definitely know about this cocktail;)
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Our slogan for this concept: “Everyone loves aperol, everyone drinks aperol, aperol is everywhere!” 

Sometimes it's a matter of necessity to add a bit of humor to the concept, especially when it comes to the noisy parties and fun. Dancing bears, aliens, and flying saucers come into play, so the design will not go unnoticed for sure.

Which of these three bottles would you choose for your party?



Aperol packaging concept
Published:

Aperol packaging concept

Published: