Logo:

 

Macouti is an unique shop that imports products from all across the world. Mostly furniture, accessories, sculptures, decorations etc. They are a brand I really enjoy browsing so for a branding project at University I decided to chose them.

 

The main things I wanted to come across was:

Ethnic, Natural and Quirky.

 

Keeping these themes in mind I started my research for a logo...

Then I explored with some more type based logos...

Which lead into some more pattern themed ideas...

I liked all different aspects of these three ideas however I couldn't create something I was happy with so I decided to combine them and came up with my final logo:

I really liked this logo however to me this logo only gave off an ethnic feel, so I decided to have a custom rubber stamp created, to include a quirky feel, and to only use brown paper, for the idea of nature.